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RevOps Books

Financial Operations

Deferred revenue

Also called: unearned revenue

Deferred revenue is a liability representing cash collected or invoiced for obligations not yet satisfied.

It is the accounting expression of the gap between billing and delivery. An annual prepaid contract creates a deferred balance that releases monthly as the obligation is satisfied. The balance is therefore a direct readout of future recognized revenue already contracted.

For revenue operations, the deferred balance and its roll-forward are a useful control: if bookings, billings and recognition are internally consistent, the roll-forward reconciles without adjustment. Persistent manual true-ups signal that the upstream chain has a structural defect, not a data-entry one.

Where it breaks

The deferred roll-forward requires a manual plug each period, and the plug is treated as normal.

Related terms

Revenue recognition
Revenue recognition is the determination of when earned revenue may be recorded, governed by performance obligations rather than by cash timing.
Bookings
A booking is the contractual commitment a customer has made, distinct from billings, which is what has been invoiced, and from revenue, which is what has been earned.
Cash conversion cycle
The cash conversion cycle measures the time between spending to acquire and deliver, and collecting the cash that results.
System of record
A system of record is the designated authoritative source for a given entity or field, the one place where, if two systems disagree, this one is right.

Field notes on this

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